Shopping online is slowly starting to replace shopping in stores. In fact, over 227 million Americans shop online regularly and that’s because it’s a convenient, easy way to get everything you need without waiting in lines.
At the same time, shopping online also means you can’t touch the items to check for quality or fit. You rely on pictures of models who usually don’t have the same body type as you. There’s also the issue of shipping charges that might not justify the item price.
Here are 7 of the most common mistakes you might be making when buying clothes online and what you can do to avoid them.
1. You Don’t Look at the Size Chart
Size is key to looking your best no matter what type of clothes you’re wearing and no matter the occasion. The right size plays a huge role in this, and many people make the mistake of not looking at the store’s size chart when shopping online.
Buying in a physical store is easy in terms of fit as you can see the items up close and try them on to see how they fit you. But when shopping online, you rely on the model photos and the store’s size chart.
Different stores will have different size standards so even if you’re one size in one retailer, you might be a different size in another retailer. This is especially true for shirts and pants so before you buy anything, make sure to take measurements of your body and check the size chart for each item separately.
2. You Don’t Read Online Reviews
When shopping online, it’s essential that you read online customer reviews before you buy anything. Even if an item looks great on the website, it might be of bad quality, bad fit, or bad fabric when it arrives.
To avoid this mistake, spend a few minutes reading online reviews of other shoppers. They usually upload photos of the items so you can see how the item actually looks and compare it to the website photos.
Also, read reviews about the entire store before you shop, especially if it’s a new store you haven’t shopped at before. Sometimes, reading online reviews can save you a lot of time and money.
3. You Don’t Look At The Refund Policy
Shopping online means you can’t try on the items before buying, so you rely on their size chart and pictures. However, there’s always the risk that something won’t fit or be the wrong size when it arrives. This is why you need to read the return and refund policies of all the stores you shop from online.
Some stores might not allow refunds and will offer you store credit. Others might ask you to pay for shipping if you want to return an item, yet others might not have a refund policy at all. Read everything carefully before you buy to avoid problems later on.
4. You Don’t Look At The Fabric Contents
Online stores entice buyers by displaying the items on real models so it’s easy to think something is cute until it arrives and you hate the quality. To avoid this mistake, always look at the product description and look for the fabric contents.
This is true not just for fast fashion stores where the quality is not the best. Even more expensive stores sometimes have lower-quality items or fabrics that aren’t worth the price.
For example, if you see a high percentage of fabrics like polyester, viscose, nylon, and acrylic whichare synthetic fabrics, the price should reflect that. On the other hand, luxury fabrics like cotton, cashmere, real wool, real leather, and real silk will have higher price points.
5. You Choose Quantity Over Quality
When shopping online, it’s easy to get carried away in the sales section and the many discounts offered to you in your inbox. You end up buying things you don’t really like but got them because they were cheap.
Comparing clothing prices on different retailers’ websites will help you find great pieces for the best price. This way, you don’t have to rely on the sale section and risk not finding your clothing style, size, or preferred color. Always choose quality over quantity so your items last longer and don’t fall apart after the first wash.
6. You Don’t Have A Budget
Online shopping is all fun and games until you buy everything in your cart and realize you spent too much money. Yes, it’s convenient and there’s a lot to choose from but you should set a budget for online shopping. Otherwise, you’ll get carried away and probably spend more than you planned on stuff you don’t need.
To avoid this mistake, make a list of items you need to buy and a strict budget you’ll stick to. Then, browse a few similar websites and see which store has the best deals. Compare prices, read reviews, and don’t fall for the sale section unless there’s something you really like there.
7. You Shop On Unreliable Websites
One of the biggest mistakes that can also cost you a lot of wasted money is shopping on unreliable websites. With social media, it’s easy for anyone to place an ad and make a website so it looks like they’re a legitimate seller.
However, you should always research and double-check any new retailers, especially if you haven’t shopped there before. Many shopping websites are disguised as such in order to scam shoppers and steal their credit card details.
If you’re not careful, you might end up with no clothes at all, a stolen identity, and an empty bank account. If you’re not sure, shop from reputable clothing websites you’ve already shopped at before just to be safe.
Avoid These Mistakes When Buying Clothes Online For A Successful Shopping Spree
You don’t have to spend a lot of money or only buy from the sale section to do a successful shopping spree online! With these tips, you can avoid the most common mistakes of buying clothes online and get some truly great pieces that’ll fit you perfectly.
Not sure what clothes to buy? Here’s a handy guide to a capsule wardrobe to help you discover a simpler, more sustainable way of dressing.